JAKARTA – Half will expand Paid Verified Meta to business accounts. Meta Verified was previously available to personal creators on Facebook and Instagram. Subsequently the company verification will also be extended to Whatsapp.
Businesses on the Meta platform will soon receive a blue checkmark to get exclusive features and support. Meta CEO Mark Zuckerberg announced a service called Meta Verified. The service is a paid verification badge or blue checkmark for Facebook and Instagram users.
This expansion was announced by Mark Zuckerberg during an event today, Wednesday (9/20/2023). Earlier this year, the company announced Meta Verified for Creators, a $12-per-month subscription that gives creators a blue check mark and access to features like priority customer support and privacy protection. representation.
Paying entrepreneurs will get the same benefits as creators, including account security and issue management features. Verified business accounts will also get more visibility in searches on Facebook and Instagram.
Business users on WhatsApp will be able to create landing pages that can be found via web search and allow more employees to chat and respond to customers.
Meta’s initial move to paid verification follows changes to Elon Musk’s X, formerly Twitter, where paying customers could purchase blue checkmarks for a monthly fee.
Where previously, blue ticks were only reserved for high-profile users, such as politicians, executives, members of the press, and organizations to signal their legitimacy.
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